Director, Organic Growth & Discoverability

Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. Brex’s AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most. Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek.

Growth Marketing is Brex’s pipeline engine. We own paid acquisition, organic and SEO, lifecycle marketing, events and field marketing, partner marketing, and marketing operations. We carry a number: SQL ARR, bookings, and self-serve activations. Every function on the team is accountable to it. We run lean. We pair small teams with AI and automation instead of scaling headcount. Our marketing ops team uses Claude, Clay, and custom integrations to do work that used to require twice as many people. Our paid team manages eight figures of annual spend with four people. We work closely with sales, SDR leadership, engineering, and design. We own top-of-funnel through meeting creation.

As Director of Organic Growth & Discoverability, you’ll own everything between paid acquisition and brand that drives a buyer from first discovery to qualified lead. You set the strategy, build the team, decide how we work with agencies, and carry the number. You report to the Head of Growth Marketing. In the first 12–18 months, you will: grow qualified organic traffic and improve conversion from organic visitors to activated users and pipeline; move Brex’s share of voice in AI-generated answers for corporate cards, expense management, and business banking; stand up tracking to know if you’re winning; recover and surpass keyword positions lost to competitors in recent algorithm shifts; stand up a content production engine that ships work that ranks; cut the vendor stack down; and hire and develop the team.

This role will be based in our New York office. We are a hybrid environment that combines the energy and connections of being in the office with the benefits and flexibility of working from home. We currently require a minimum of two coordinated days in the office per week, Wednesday and Thursday. We currently require a minimum of three days per week in office - Monday, Wednesday and Thursday. As a perk, we also have up to four weeks per year of fully remote work!

• Set the organic growth strategy and own the roadmap, OKRs, and budget.
• Build Brex’s AEO/GEO playbook. Own how Brex shows up in ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews: citation strategy, content structured for model retrieval, and the tracking to tell us what’s moving.
• Co-own the technical SEO roadmap with web engineering: site architecture, Core Web Vitals, schema, crawl, page performance. Translate SEO needs into specs engineers can ship.
• Run content strategy and production for organic. Set the editorial bar, own the calendar, and build a production process that doesn’t bottleneck on you.
• Unify our presence across Reddit, G2, YouTube, and other community and review surfaces into one discoverability strategy.
• Get sales and partnerships up to speed on how organic and AI search are changing.
• Be a culture carrier for the Growth Marketing team.

• 8+ years in SEO, organic growth, or digital marketing, with at least 3 years leading a team and owning strategy and budget at a B2B SaaS, fintech, or technology company.
• Pipeline orientation: connect organic channels to pipeline, revenue, and business outcomes, not just traffic and rankings.
• Technical SEO depth: read crawl logs, diagnose Core Web Vitals issues, direct schema implementations, and partner credibly with engineers on site architecture decisions.
• AI visibility fluency: actively experimented with citation strategies, structured content for model consumption, or measured share of voice in answer engines.
• Content instincts: experience building or managing content operations at scale with high editorial standards.
• Vendor management judgment: managed agencies and know how to hold them to outcomes.
• Comfort with ambiguity: make consequential decisions with incomplete data.
• Experimentation mindset: treat failure as a feedback loop.