Public Engagement Manager
Instacart- Base salary
- $128k–$162k Published base salary range
- Location
- Remote - US Remote eligibility
- Employment
- Full-time Mid-level
About the job
About the Role
Instacart is seeking a Public Engagement Manager to expand its grassroots presence across the Midwest, mid-Atlantic, and the South. This role focuses on building a network of advocates—shoppers, customers, and community members—who care about issues like protecting the independence and flexibility of app-based workers, preserving access to online savings, and improving access to food security programs. The role sits at the intersection of community organizing and public policy, requiring both in-person relationship building and sophisticated digital engagement.
Responsibilities
- Establish a structured cohort of Instacart shopper and customer advocates across priority markets, with consistent in-person and virtual touchpoints.
- Utilize digital organizing levers—email, SMS, organic social, and other channels—to drive grassroots engagement, with clear benchmarks and continuous improvement.
- Monitor political and policy developments proactively, identifying strategic grassroots opportunities and surfacing them to leadership.
- Collaborate with the Federal Affairs team to weave shopper, customer, and community voices into federal advocacy efforts.
- Demonstrate rapid response capacity through time-sensitive policy campaigns, mobilizing advocates quickly across multiple geographies.
Minimum Qualifications
- 5+ years of experience in grassroots organizing, community engagement, digital strategy, political campaigns, or public affairs.
- Demonstrated ability to recruit, train, develop, and deploy advocate networks at scale.
- Subject matter expert on grassroots mobilization strategies, with ability to brief leadership.
- Strong digital organizing skills—comfortable with CRM systems, advocacy platforms, email and SMS programs, and organic social engagement.
- Metrics-driven mindset with experience tracking digital campaign performance.
- Excellent written and verbal communication skills.
- Proactive self-starter who monitors political developments and leads with results.
- Proven ability to manage multiple projects in a fast-paced environment.
- Willingness to travel regularly across the Midwest, mid-Atlantic, and the South.
Preferred Qualifications
- Experience with Quorum or similar CRM and advocacy platforms.
- Background in gig economy, labor, food access, or tech policy issues.
- Experience supporting elected official or government affairs team engagement.
- Familiarity with Slack, Google Workspace, and AI tools.
Compensation & Benefits
Instacart provides highly market-competitive compensation and benefits. This role is remote and the base pay range depends on permanent work location. The role is eligible for a new hire equity grant as well as annual refresh grants. For US-based candidates, base pay ranges are listed by location.
Skills & tags
Compare the essentials before you leave: pay, remote scope, employment type, source, and the employer apply destination.