Senior Data Science Manager, Marketing
RedditAbout the job
At Reddit we continue to grow our teams with the best talent. We're completely remote friendly.
Team Description:
The Data Science Team at Reddit is expanding, and we are looking for an experienced leader to head a team of talented data scientists focused on the Marketing & Business Development domain. Our core mission is to evolve Marketing & BD Data Science from ad-hoc reporting to a strategic data science partnership that scales Reddit’s marketing efforts, and to help product and marketing teams make data-driven, high-confidence decisions.
The team's work is centered around three strategic pillars:
- Data Foundations: Building and maintaining a canonical single source of truth for marketing performance and attribution, leveraging robust data foundations to power reliable campaign analyses, experimentation, and accurate Lifetime Value (LTV) modeling.
- Causal Measurement & Metrics: Ensuring consistent measurement of campaign quality and ROI by defining and deploying advanced causal decision frameworks and models.
- Decision-Making Insights: Functioning as a strategic partner to the Marketing organization, translating data into clear, actionable recommendations to guide budget allocation and identify high-value growth segments.
Responsibilities:
As a Data Science Senior Manager, you will lead a team that is crucial to Reddit's user growth strategy. You will:
- Lead and Develop: Build, lead, and mentor a high-performing team of data scientists focused on the Marketing & Business Development domain.
- Drive Strategy: Serve as a thought-partner to cross-functional leaders (Product, Engineering, Design, and Marketing), communicating and shaping the roadmap and strategy for Reddit by identifying actionable and impactful insights.
- Deliver Causal Insights: Lead initiatives to quantify the true incremental lift of marketing spend and prevent budget allocation on non-incremental channels, including developing and deploying Incremental/Predictive LTV models.
- Standardize Measurement: Oversee the establishment of measurement frameworks (incl. effective experimental designs and/or Causal inference methods) to evaluate Brand Initiatives and ensure consistent metrics are aligned across the organization for campaign quality and ROI.
- Drive Adoption: Drive the adoption of strategic and tactical recommendations based on deep product experience and data understanding to maximize our value to consumers.
- Ensure Data Quality: Take a keen interest in the collection and quality of underlying data, including overseeing work on ETLs, reporting dashboards, and data aggregations needed for business tracking and/or ML model development.
- Enable Self-Service: Lead initiatives to enable analytics self-serve capabilities for cross-functional teams.
Required Qualifications:
- You have experience in driving product strategy and roadmaps through analytics, ideally for consumer technology products and marketplaces
- You built, led and developed high performing product analytics teams before: ideally 5+ years of leadership experience as a people manager, leading a team of up to 10 data scientists.
- Teams you have led had expertise in causal inference, A/B testing experimentation, metric definition and governance, and product strategy
- You have led initiatives to enable analytics self serve for cross-functional teams
- You excel at communicating to both technical and non-technical people
- You have an ability to understand nuanced complex concepts and systems, and explain them simply.
- You are proficient in SQL and Python/R for hands-on analysis. You can roll up your sleeves and work side by side with your team when needed
- You have experience in leveraging AI-assisted development tools (e.g., Cursor, Claude, or similar LLMs) to improve personal and team productivity, code quality, and technical problem-solving.
- You have a collaborative attitude and natural curiosity and strong evidence-backed product opinions
Benefits:
- Comprehensive Healthcare Benefits and Income Replacement Programs
- 401k with Employer Match
- Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
- Family Planning Support
- Gender-Affirming Care
- Mental Health & Coaching Benefits
- Flexible Vacation & Paid Volunteer Time Off
- Generous Paid Parental Leave
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