Associate Creative Director, Digital Design

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, a platform that enables organizations that depend on physical operations to harness IoT data to develop actionable insights and improve their operations. We help improve the safety, efficiency, and sustainability of the physical operations that power our global economy, representing more than 40% of global GDP, including agriculture, construction, field services, transportation, and manufacturing. We are building product solutions including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring.

The Associate Creative Director will play a pivotal role in shaping and executing the visual and creative direction of the digital experience for a leading global B2B SaaS company. This role requires a blend of strategic thinking, hands-on design expertise, and collaboration across multidisciplinary teams to deliver high-quality creative assets. This role also plays a key part in reimagining what our web and digital experiences can be in an AI-first world—moving beyond conventional page-building toward more interactive, memorable digital experiences for our customers.

• Lead the development and execution of creative concepts for digital and multimedia marketing materials.
• Own our tokenized digital web design system in Figma, with components mapped one-to-one to our codebase, coordinating with the Brand Creative team and keeping the system structured for both designers and AI-assisted tools.
• Prototype and build directly using AI-assisted design and development tools, moving fluidly from concept toward a near-shippable experience.
• Collaborate with product, marketing, and sales teams to create compelling visual narratives that align with brand strategy and business goals, including bringing an e-commerce and growth-oriented mindset to our web store.
• Manage a team of digital designers and creative technologists, providing guidance, mentorship, and constructive feedback.
• Oversee the production process from ideation through to final delivery, ensuring projects meet deadlines, budgets, and quality expectations.
• Contribute to the creation of brand guidelines and ensure consistency across all creative outputs.
• Stay current on industry trends and emerging design tools—including AI-powered ones—integrating innovative techniques into the creative process.
• Work closely with UX to ensure that user insights are being delivered upon.
• Analyze and optimize creative assets for performance across various digital channels, ensuring that designs drive engagement, conversions, and customer retention.
• Champion, role model, and embed Samsara's cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team).
• Hire, develop, and lead an inclusive, engaged, and high-performing team.

• 8+ years of experience in a creative role with 2+ years of experience as a direct people manager within a B2B SaaS or high-tech environment.
• Expertise in design software such as Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects).
• Experience and curiosity around AI models and tools for how they augment design workflows.
• Hands-on experience working within a componentized or tokenized design system in Figma, ideally one connected to a live codebase.
• Genuine, hands-on fluency with AI-assisted design or prototyping tools.
• Strong understanding of brand strategy, UX/UI design principles, and digital marketing best practices.
• Ability to translate user insights into compelling digital experiences.
• Familiarity with tools like Google Analytics, heatmaps, or A/B testing to understand how creative assets perform and optimize them accordingly.
• Basic understanding of HTML, CSS, and JavaScript.
• Proven track record of managing cross-functional projects, collaborating with various teams, and delivering high-quality results under tight deadlines.
• Exceptional communication and presentation skills.
• A portfolio showcasing a range of creative work, including B2B marketing campaigns, digital experiences, and branding projects.

• Experience designing for or partnering closely with an e-commerce or product-led-growth (PLG) motion.
• In-house experience at a fast-scaling company.
• Experience preparing or structuring a design system so it can be consumed by AI or MCP-based tooling, or tying a design system directly to a live codebase.
• Proficiency in motion design tools like After Effects or Premiere Pro.
• Experience with 3D design software like Cinema 4D or Blender.

Annual base salary range: $114,800—$205,000 USD. This role is also eligible for an initial RSU grant with no vesting cliff, and ongoing refresh opportunities tied to performance. Samsara offers a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. Learn more about our total rewards and benefits.

Apply through the Samsara careers page. For accommodations, email accessibleinterviewing@samsara.com or click the provided link. Samsara uses Tofu for fraud detection. Official communication will only come from emails ending in @samsara.com, @us-greenhouse-mail.io, or @mail3.guide.co.