Senior Partner Marketing Manager

Twilio is seeking a Senior Partner Marketing Manager to scale its partner ecosystem and drive regional pipeline growth through joint co-marketing strategies and through-partner execution. This role is remote within the US, but not eligible in CA, CT, NJ, NY, PA, WA. Approximately 15-20% travel is anticipated.

• Develop data-driven multi-quarter co-marketing plans and joint GTM strategies with strategic partners to hit regional pipeline targets.
• Execute targeted account-mapping using platforms like Crossbeam to drive custom 1:1 ABM campaigns for elite partners and scalable digital toolkits for broader partner networks.
• Co-create compelling 'better together' messaging, solution briefs, and branded assets with Product Marketing.
• Orchestrate high-velocity field campaigns, executive roundtables, workshops, and sponsorship presence at major industry events.
• Deliver turn-key, through-partner demand-generation programs and drive partner adoption of the Twilio Partner Portal.
• Equip partner sales and BDR teams with custom outreach playbooks, script templates, and email sequences.
• Enforce strict lead-routing governance rules and follow-up SLAs.
• Manage partner marketing operational budgets, ensuring fiscal compliance and optimal ROI.
• Track and report on Partner-Sourced and Partner-Influenced pipeline performance within Salesforce (SFDC) for QBRs.

• 6–8+ years of experience in Partner Marketing, Channel Marketing, Field Marketing, or B2B Demand Generation within the enterprise cloud or SaaS ecosystem.
• Demonstrated track record of co-marketing success with major cloud vendors, GSIs, SIs, or ISVs.
• Hands-on proficiency with Salesforce (SFDC), Partner Relationship Management (PRM) platforms, and account-mapping platforms (e.g., Crossbeam).
• Strong analytical ability to manage operational budgets, enforce lead routing SLAs, and measure pipeline attribution/ROI.
• Exceptional cross-functional leadership, communication, and stakeholder management skills.
• Desired: Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• Desired: Experience delivering tailored ABM frameworks and field events for partner ecosystems.

For candidates in CO, HI, IL, MD, MA, MN, VT, or DC: $128,000 - $160,000. Eligible for equity plan and corporate bonus plan. Benefits include health care insurance, 401(k) retirement account, paid sick time, paid personal time off, and paid parental leave.