Senior Principal Industry Analyst Relations

PagerDuty is seeking a Senior Principal Industry Analyst Relations to lead its AR program, building and executing strategy and nurturing relationships with the industry analyst community. This role sits on the product marketing team and reports to the Senior Director of Product Marketing Operations. The position is based in Toronto and requires in-office presence two times per week.

• Shape the category story and industry analyst strategy and program.
• Build strategic relationships with current industry analysts while identifying and growing the program.
• Coordinate analyst calls and maintain the AR program calendar.
• Drive analyst awareness of PagerDuty's offerings and expand understanding of business strategy and product offerings.
• Prepare and support spokespeople engaging with analysts, including briefing materials, presentation content, and staffing calls.
• Maintain the AR interactions database and lead measurement of the AR program's impact on marketing and sales goals.
• Lead and prioritize inbound requests for information, including participation in research and customer references.
• Conduct foundational research in analyst coverage areas and competitor investments to surface recommendations for program growth.

• Bachelor's degree.
• 8+ years experience in enterprise technology communications, marketing, or product marketing.
• Working experience in Analyst Relations, Product Marketing, Market Research, and Strategy.
• Proven content creation and story shaping, strategic planning, program management, and exceptional attention to detail.
• Interest in speeding and improving research and survey delivery with AI and automation tools.

• Working with industry analyst firms including Gartner, Forrester Research, IDC.

Base salary range: $153,000 - $231,000 CAD. This role may also be eligible for bonus, commission, equity, and/or benefits. PagerDuty offers a comprehensive benefits package including company equity, ESPP, retirement or pension plan, generous paid vacation time, paid holidays and sick leave, wellness days, paid parental leave, paid volunteer time off, and mental wellness programs.

Apply through the provided link. PagerDuty encourages applicants even if they don't meet every requirement.