Senior Product Manager, Retailer Platform

Instacart is transforming the grocery industry, providing delivery and personal shopping services. The Enterprise Platform team builds the white-label product that enables retailers to compete online through their own ecommerce experiences. This Senior Product Manager will own two key efforts: site theming and brand platform (including a Digital Asset Manager and AI-augmented editing) and enterprise go-to-market, partnering with sales and marketing to win large retailers.

• Own the long-term vision, strategy, and roadmap for site theming and content management, including a centralized platform for navigation, typography, and design system components.
• Own the Digital Asset Manager (DAM) with asset hosting, management, brand rules enforcement, and an API for scalable creative asset management.
• Shape the vision for AI to augment page editing and merchandising workflows.
• Represent Instacart externally to large retailers as an innovation partner, translating their needs into scalable product solutions.
• Drive cross-functional alignment across PM, engineering, and GTM teams on enterprise platform strategy.

• 8+ years of B2B product management or similar experience, with 3+ in ecommerce/retail technology.
• 2+ years of direct involvement with sales or consulting and customer discovery with senior executives.
• Strong experience at the intersection of product and go-to-market, working with enterprise sales, marketing, and customer success.
• Proven ability to build trust with executives and lead large multidisciplinary teams.
• Fluent in product intuition and data, balancing qualitative insights and quantitative impact.
• Preferred: experience in creative tools, content management systems, or site building in a B2B context.

This role is remote and eligible for a new hire equity grant and annual refresh grants. Base pay ranges for US-based candidates vary by location: CA, NY, CT, NJ: $221,000–$233,000; WA: $212,000–$223,500; OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI: $203,000–$214,000; all other states: $184,000–$194,000. Instacart offers a Flex First work policy.