Social Media Lead

This is a growth role in the Product org, not a traditional marketing role. You will own Datadog's developer social channels (@datadogdevs on X, Datadog Developers on LinkedIn), expand into Reddit, YouTube, Discord, Bluesky, dev.to, Hacker News, and other platforms, and build the tooling and measurement behind it. You will turn shipped engineering work into engaging content, build an attribution model connecting content to trials and signups, run experiments, lead the developer content engine around events, and encourage Datadog engineers and external developers to post. You will also track developer sentiment about Datadog and competitors and route it back to product and growth.

You have grown an audience and can point to outcomes your content moved. You are a strong writer with a distinctive voice, have opinions about formats and platforms, and adapt when algorithms demand it. You are comfortable with tools and automation, and prefer building workflows over repeating tasks. Background is open—tech, consumer, sports, entertainment, media, engineering, growth, or marketing. Preferred: short-form video you produced yourself, an existing audience, prior work with a technical or enthusiast audience, comfort on camera, and ideas for building with other teams and partners.

This role sits in the Product org, giving you product and engineering peers, flexibility to make asks, and direct access to the audience. Datadog offers a competitive salary and equity package, variable compensation, healthcare, dental, parental planning, mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.

Datadog is the leading observability and security platform for the AI era, providing unified visibility across the technology stack. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted by Fortune 500 companies and high-growth AI leaders.