Director, Enterprise Product Marketing
Instacart- Base salary
- $203k–$214k Published base salary range
- Location
- Remote - Canada (ON, AB, BC, NS only) Remote eligibility
- Employment
- Full-time Director+
About the job
About the role
Instacart is transforming the grocery industry, providing ecommerce, fulfillment, in-store, retail media, AI and data solutions for retailers and CPG brands. We are hiring a Director of B2B Enterprise Product Marketing to be the strategic engine behind how we bring this platform to market.
Responsibilities
- Develop a unified go-to-market strategy for the enterprise platform
- Create a differentiated market presence through thought leadership and multi-channel campaigns
- Build and lead a high-performing product marketing team
- Drive sales pipeline through awareness and lead-gen campaigns
- Establish global market entry foundation
Qualifications
Minimum: 10+ years of B2B marketing experience at a SaaS company, people management experience, proven ability to build multi-channel B2B campaigns, strong communication skills, experience with positioning and messaging, ability to manage multiple projects, and influence cross-functional stakeholders.
Preferred: Experience marketing to retailers or grocery audiences, familiarity with company sizes, background in high-growth startup, technical proficiency.
Compensation
Base pay range: CAN$203,000—$214,000 CAD, plus new hire equity grant and annual refresh grants.
Application
Apply via the source URL.
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