Marketing Analytics Manager

PagerDuty, Inc. (NYSE: PD) is a global leader in AI-first digital operations. The PagerDuty Platform orchestrates AI agents and automated workflows with context from over 750 integrations, trusted by approximately two-thirds of the Fortune 100 and nearly half of the Fortune 500.

PagerDuty's Marketing Operations & Analytics team is the measurement backbone for the marketing organization. We are hiring a Marketing Analytics Manager to own recurring marketing and commercial performance reporting and become the reliable answer to 'how are we pacing, and why?' You'll work primarily in Tableau, Snowflake, Salesforce, and Google Sheets, partnering closely with BI/Data, Finance, and Sales Operations. As a hands-on analyst you will own highly visible recurring deliverables from your first quarter, work directly with marketing leadership, and have real latitude to automate what's currently manual.

• Produce weekly KPI updates: pacing against funnel targets, pipeline generation, and bookings, including calling out what's driving variances.
• Deliver monthly metrics with plain-language explanations for non-technical audiences.
• Support marketing leadership with accurate, up-to-date metrics for cross-functional leadership meetings.
• Support monthly and quarterly business review reporting, highlighting significant changes and data points.
• Maintain recurring ROI reporting, including overall marketing ROI and event ROI based on marketing-contributed closed won.
• Maintain Tableau dashboards built on Snowflake, Salesforce, and billing data, including core marketing funnel metrics data source with documented definitions and repeatable QA checks.
• Write SQL to pull, validate, and reconcile data across sources, and diagnose differences.
• Identify data-quality problems like duplicate counting, incomplete data, level-of-grain mismatches and provide clear recommendations.
• Maintain documentation for dashboards.
• Support annual marketing funnel target-setting process: maintain source actuals, prepare modeling inputs, load approved targets, and validate downstream Tableau workbooks.
• Field standard analytics requests from stakeholders, scoping each into a defined metric, source, owner, and decision.
• Support executive-level reporting requests, working with Sr. Manager and Analysts.
• Partner with BI/Data, Finance, and Sales Operations on shared data sources and reporting definitions.
• Reduce manual effort through automation with use of AI tooling.

• 7+ years in marketing analytics, revenue operations, business analytics, sales operations, or closely related field, with at least 4 years in hands-on reporting and analysis.
• Working SQL proficiency: independently write joins, aggregations, and window functions against a data warehouse, and debug queries.
• Hands-on experience building and maintaining dashboards in Tableau (or comparable).
• Strong working knowledge of Salesforce data structures.
• Familiarity with Claude or other AI tools.
• Advanced Google Sheets: reconciliation, modeling, and analysis under time pressure.
• Understanding of B2B funnel and pipeline metrics, lifecycle stages, pipeline generation, conversion rates, ARR, bookings and relations.
• Demonstrated attention to detail; validate before publishing.
• Clear written communication for non-technical audiences.
• Comfort with ambiguity: pin down metric, source, owner, and decision.

• Experience with Snowflake or another cloud data warehouse.
• Familiarity with subscription billing data (Zuora or similar).
• Exposure to B2B attribution concepts and tooling (CaliberMind, Bizible, or similar).
• Experience with a marketing automation platform, ideally Marketo.
• Familiarity with data pipeline tooling (Fivetran, dbt, Airflow).
• Prior work in B2B SaaS with both self-serve/product-led motion and enterprise sales.

Base salary range: $145,000 - $220,000 USD. Eligible for bonus, commission, equity, and benefits. Benefits may include: competitive salary, comprehensive benefits package, flexible work arrangements, company equity, ESPP, retirement or pension plan, generous paid vacation time, paid holidays and sick leave, Dutonian Wellness Days & HibernationDuty, paid parental leave (22 weeks for pregnant parent, 12 weeks for non-pregnant parent), paid volunteer time off (20 hours/year), company-wide hack weeks, mental wellness programs. Eligibility may vary by role, region, and tenure.

This role is expected to come into the San Francisco office two times per week. PagerDuty operates a hybrid work model with offices in 8 major cities: Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. Candidates must reside in an eligible location; restrictions apply in Australia, Canada, and the United States.

Apply via the provided Greenhouse link. PagerDuty encourages applicants even if they don't meet every requirement.