Director, Incentive Compensation

Attentive is the AI marketing platform for 1:1 personalization, unifying SMS, RCS, email, and push notifications. Recognized as the #1 provider in SMS Marketing by G2, Attentive partners with more than 8,000 customers across 70+ industries, including brands like Crate and Barrel, Urban Outfitters, and Carter’s. With a distributed global workforce and employee hubs in New York City, San Francisco, London, and Sydney, Attentive has been recognized in Deloitte’s Fast 500, LinkedIn’s Top Startups, Forbes’ Cloud 100, Inc.’s Best Workplaces, and the Human Rights Campaign Foundation's Corporate Equality Index.

Attentive is building the future of marketing with AI, and this role is an opportunity to help shape an industry primed for massive change.

• Lead annual incentive planning across Sales, Account Management, Customer Success, and other eligible go-to-market roles.
• Work with leaders to define performance measures, pay mix, payout curves, accelerators, and plan rules.
• Track, report, and work with Accounting to accrue non-GTM bonus plans including executive bonuses.
• Evaluate how pricing, contract terms, customer commitments, usage, and deal margin affect payouts.
• Build and test compensation models, explaining tradeoffs to help leaders reach decisions.
• Own commission operations, including calculation, validation, reconciliation, approvals, and delivery to Payroll.
• Maintain plan documentation and consistent policies for crediting, ramp periods, guarantees, role changes, adjustments, and exceptions.
• Work with People, Legal, Accounting, and Payroll on controls and approvals.
• Assess whether plans are working, tracking attainment, payout distribution, commission costs, and behavior.
• Improve compensation systems and data, working with Revenue Operations and business systems partners.
• Use automation and AI where they reduce manual work, improve accuracy, and enhance customer experience.
• Lead and develop the compensation team, setting clear responsibilities and coaching through complex questions.
• Partner with FP&A and Accounting on commission forecasts, accruals, reconciliations, and explanations of variance.

• 8+ years of relevant experience in incentive compensation, incentive design, or related Finance or Revenue Operations roles, with ownership of both plan design and administration.
• Experience managing and developing a team, ideally including at least two years of people management.
• Experience designing and operating incentive programs in a SaaS, technology, or similarly complex business.
• Strong Excel or Google Sheets skills, including building scenario models and tracing calculations.
• Practical experience with incentive compensation platforms and Salesforce data.
• Sound business judgment and clear communication with executives, managers, and employees.
• Care with sensitive information and discipline to get details right.
• Experience with consumption-based revenue, margin-based incentives, expansion and retention plans.
• Direct experience with commission management platforms (Xactly preferred, or equivalent SPM systems like CaptivateIQ, Spiff).

For US-based applicants, the US base salary range for this full-time position is $180,000-$270,000 + equity + benefits. Competitive perks and benefits include health & wellness and equity.