Senior Field Marketing Manager - Brand Activations

Fin is the AI Customer Agent company, helping businesses deliver perfect customer experiences. We are looking for a Senior Field Marketing Manager, Brand Activations to bring our most important in-person and hybrid experiences to life in North America.

• Own field execution for key programs: lead planning and on-the-ground execution of strategic events, community activations, and product launches in partnership with Brand Activations.
• Drive sales enablement: equip sales teams with tools, messaging, and context to engage prospects before, during, and after events.
• Develop staffing strategies for all activations.
• Build ancillary event programs (VIP dinners, roundtables, meetups) to deepen engagement and accelerate pipeline.
• Establish goals and measure success: define KPIs, track performance, report on outcomes linked to pipeline and revenue.
• Create repeatable playbooks for a scalable global field marketing engine.
• Collaborate cross-functionally with Brand, Sales, Growth, Product Marketing, and external vendors.
• Manage vendors and logistics.

• 6+ years of experience in field marketing, event marketing, or experiential marketing in a B2B SaaS environment.
• Proven ability to translate brand experiences into measurable business outcomes.
• Strong experience supporting sales teams and building enablement programs.
• Exceptional project management skills.
• Experience owning on-site execution for large-scale events.
• Builder mindset, strong communication and stakeholder management.
• Data-driven approach to goal-setting and reporting.
• Willingness to travel.

Competitive salary, meaningful equity, comprehensive medical/dental/vision, flexible PTO, paid parental leave, 401k plan & match, and more.

Base salary range for San Francisco Bay Area: $175,000 - $188,000. Eligible for corporate bonus program or sales incentive, and RSUs.

Hybrid - San Francisco, CA, with at least 3 days/week in office.